ASO

Making your app stand out

ASO stands for app store optimization and it’s one of the most under-utilized tools used by Nordic companies to accelerate app downloads. Native apps are usually launched through activities in owned and paid media channels, ignoring native findability entirely.

ASO and optimizing the organic findability of a native app in highly competitive consumer businesses like travel and retail has great potential because it’s massively cost effective. We identify existing demand in the Apple and Google Play Stores and help optimize your app descriptions, keywords and review collection process to make sure your app ranks higher than your competition.

Typical assessments

“We have an app but don’t know how to get more active users.”

“Our competitor is ahead of us in the App Store and Google Play.”

“Our competitors’ apps have more downloads that ours.”

“We don’t have enough app users.”

Our simplified way to tackle the challenge

  • Keyword research for ASO
  • App descriptions
  • App keywords
  • Review collecting process creation
  • Competitor analysis

Results from our latest work

We launched a new app in a highly competitive market into the top three in just two months.

Book a meeting with Anni