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This week I've been working on agentic workflows – small AI agents that take the repetitive parts of…

Wael Helmi

If you must blink, Do it now!

— Open post
This week I've been working on agentic workflows – small AI agents that take the repetitive parts of marketing work off our plates so the team can spend time on the creative parts. Not ready to show yet, but it already does something on Monday I used to do by hand every Friday. More soon.
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  • Wael Helmi

    If you must blink, Do it now!

    — Open post
    One month at NØRR3, and I've decided I'm staying. 😄 Quick intro for anyone I haven't had coffee with yet: I'm Wael, AI Marketing Specialist – designer by background, developer by habit, currently building the AI side of things here. Outside work you'll find me behind a drum kit or with a guitar. Bring your coffee questions.
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Media Insights93 %93% of Finns use a search engine weekly, and 53% use some AI service. Is your business present in both?69 %69% skip or fast-forward ads whenever possible. That's why targeting and measurement are crucial.18 000Our proprietary data includes 8 waves and 18,000 respondents since 2023, with the latest wave in August 2026.
Media Insights93 %93% of Finns use a search engine weekly, and 53% use some AI service. Is your business present in both?69 %69% skip or fast-forward ads whenever possible. That's why targeting and measurement are crucial.18 000Our proprietary data includes 8 waves and 18,000 respondents since 2023, with the latest wave in August 2026.